I've spent 6+ years in end-to-end product design across fintech, e-commerce, healthcare, and dating, always in fast-paced startup environments.

Now at Flipster, a global crypto exchange, I design for users across 200+ countries, focusing on copy trading and the VIP trader experience. Before this, I worked across Korea's startup scene, driving 0-to-1 launches and 4x growth through user research and A/B testing.

I tend to go all-in on whatever I'm designing. When working on a crypto trading platform, I started trading myself and watched my balance hit zero. When designing a fitness app, I started working out for the first time in my life. When building a dating app, I actually went on dates.